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May 24, 2005

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Listed below are links to weblogs that reference The dangers of "Headism":

» The Long Tail: The Dangers of "Headism" from Media Guerrilla Linkblog
Link: The Danger of Headism. There are the thousands of Garageband remixers, bloggers, Flash artists, game modders, and skateboard videographers who make stuff because they can. Powerful computers and software combined with the free distribution of the... [Read More]

» Opportunity in the Middle from New Persuasion
Chris Anderson, Long Tail author extraordinaire, blogs about The Dangers of Headism:I've been riffing on the dangers of [Read More]

» Incentives along the Long Tail from Jeremy Zawodny's blog
Chris Anderson has just published a great piece on his Long Tail blog called The dangers of "Headism". Go read it if you're into all that. If you're not into all that, I still think this picture is worth a thousand words: It explains a lot of what I've... [Read More]

» The Long Tail from Consumerism Commentary
I used the term “Long Tail” when referring to the shape of the curve when I wrote about the most prolific commentators on Consumerism Commentary. However, there are more interesting applications of the Long Tail idea. In fact, there is... [Read More]

» Blogcasting - Layering the Long Tail? from SocialTwister
I came across an interesting article on News.com today titled "Blogs: The next big thing for advertisers?". The article deals with the ways that blogs are being monetized, assuming that the technique is to mimic the broadcasting model: Any group... [Read More]

» Wednesday, May 25, 2005 09:04 PM from Critical Section
Chris Anderson on the dangers of "headism". "The mistake of assuming that the economic incentives and other forces that dominate at the head of a demand curve apply equally down the tail." As usual, great thought-provoking analysis.... [Read More]

» Blogcasting - Layering the Long Tail? from Get Real
I came across an interesting article on News.com today titled "Blogs: The next big thing for advertisers?". The article deals with the ways that blogs are being monetized, assuming that the technique is to mimic the broadcasting model: [from News.com,... [Read More]

» Blogcasting - Layering the Long Tail? from Get Real
I came across an interesting article on News.com today titled "Blogs: The next big thing for advertisers?". The article deals with the ways that blogs are being monetized, assuming that the technique is to mimic the broadcasting model: [from News.com,... [Read More]

» Long Tail - New Business Model for the Web from John Furrier
Chris Anderson [Read More]

» Yahoo! launches Mindset from SEO Book.com
Yahoo! launches a new search tool called Mindset, which allows searchers to bias their search results toward commercial or research type resources. [Read More]

» Shifting Economics in the Demand Curve from The Importance of...
Over on the Long Tail, Chris Anderson discusses how four different factors change as one moves from the head of the demand curve, through the hard middle and into the eponymous long tail (The Dangers of 'Headism'). The four factors... [Read More]

» 昨日新闻 - 东施效颦的百度标识图 from keso
Ping Back来自:www.donews.net [Read More]

» Bloggforum 2.0 - lite tankar, mötestrajektorie samt kodat skvaller from hakank.blogg
Så, hemkommen söndagkvällen från en väldigt trevlig helg kring Bloggforum 2.0 tog det först en massa timmar att gå igenom vad som skrivits om evenemanget, och sedan skriva lite kommentarer hos andra. Det har redan (se länkarna på Bloggforumsidan) skriv... [Read More]

» fortune 500 feeds from Harry Jackson
I was bored yesterday.................................. so whats new? the difference this time was that I decided to do something about it and build yet another website (moan). The idea! I like to read certain types of news and for the most part the ne... [Read More]

» Note to World: There is Money in Commodities from James Governor's MonkChips
So RedMonk been conversing with Jason Matusow recently about open and shared source and the changing nature of software industry business models. Today meanwhile i met with Byron and Cornelius from SourceLabs. Those two guys are definitely going to mak... [Read More]

» I miss Max Headroom from The Real Paul Jones
I was trying to explain Max Headroom without success the other day. Then as these things happen I start seeing his image everywhere. The last over on Chris Anderson's Long Tail blog in an article that warns against "Headism" or being obcessed with... [Read More]

» The Inert Coagulum from faithCommons
As I attempted to explain in a post titled The Edges of Orthodoxy, little change occurs in the mainstream. It is in the turbulent boundary layer that change—often radical—occurs and the slow change that the mainstream does experience, comes to it via [Read More]

» Miscellaneous Links from IPTAblog
Here are some miscellaneous links that have been sitting in my "to blog" pile for well over a month now. For most of these, I've forgotten the context in which I planned to write about them, so here there are... [Read More]

» Miscellaneous Links from IPTAblog
Here are some miscellaneous links that have been sitting in my "to blog" pile for well over a month now. For most of these, I've forgotten the context in which I planned to write about them, so here there are... [Read More]

» Win Big By Focusing On Underserved Markets from Business Owner's Blog
Coach J.P. here cutting in on Debs series. In doing some research today I came across a great article with charts that Chris Anderson over at The Long Tail put together. It touches on some of the important points we review in the Business Own... [Read More]

Comments

Alex Rowland

I think the biggest challenge for those that reside in the middle, or "neck" of the curve, is how to transition from unpaid amateur to paid professional. I think it is correct to assume that the vast majority of long tail content providers do not expect to make money from their effort(although some wouldn't mind it). But I think it's also true that many that are experiencing the relative success of moving closer to the head become more interested in earning a living from their time (and resource) investment.

The rub is that the very mechanism that enabled this marketplace to arise (open distribution) is the very same mechanism that makes earning that living so difficult. Without the economic system to support these producers the long tail won't reach its full potential.

Wilson

"...it nicely compliments a blog".

"Why, Mr. Blog, you look very nice today!"
"Thanks, Mr. Point, so do you."

Sorry, pet peeve of mine. Do go on.

David

My pet peeve was hit by a car.

Eric Hamilton

One area still very much obsessed with the head is search. SEOs tend to target the most popular keywords, and ignore the long tail. I wrote an article on the subject today: The Long Tail: SEO Tips.

I'd be honored to get some feedback from you.

Oren Sreebny

There's something rattling around in my brain about the possible significance of people who have banged their heads for years trying to move into the head part of the curve settling down to do something else for a living and finding creative satisfaction in the tail.

I know that's true for me and many of my friends who struggled for years to try and "make it" in the music biz and have now returned to making music for the sheer joy of it (in my case, see http://www.whisperingj.addr.com ).

blahblahy

what most people fail to understand is that most of the "long tail" media being searched for/referenced/queried in some way is no longer published by media firms (distributed on CD, print form etc, available on video), so it is unattainable outside used purchases and auctions.

this is why 50% of the long tail is unknowable, and worthless....but this meme needs to run its course so please return to your previously scheduled blue-sky hypothesizing.

Jakob Nielsen

The comment on SEO and long tail is absolutely correct. For my own website, only 59% of the traffic from search engines came from the 490 top terms (generating more than 10 visitors each), and 41% came from 18,884 less-trafficed terms (generating 1-10 visitors each).

(Statistics for the last three weeks, but the same pattern has persisted for years.)


Ben Barren

The Long Tail is true but a convenient excuse for many.

Remember dot com 101 - cashflow planning, etc

Hey - I hope it works.

David Gratton

Chris,

You point out that your decisions on what copyrights to apply are different depending on if your work is at the head or in the tail. More concerned with retaining rights at the head than in the tail where distribution is more important.

So I have a question:
Does your view on DRM also change at the head versus the tail?

Thanks. I enjoy your posts.

chris anderson

David,

As I've written before I'm not a DRM absolutist. I think DRM should be flexible enough to recognize and respect different IP protections. Creative Commons licences are machine-readable, and I hope whatever DRM the services I use employ will be smart enough to read them and act accordingly.

David Gratton

Hi Chris,

Awesome thread of discussion. There goes a day!

CC licences are machine readable, but the important issue is that they explicitly provide additional rights not automatically granted by standard copyright. I think it is conceivable that a system could understand when a document is tagged with the lone C (or none at all) that it is covered under standard copyrights.

The DRM system you hope for is the 'accurate?' enforcement mechanism for those copyrights. (Noting: Cory has pointed out that present DRM mechanisms available are enforcing copyrights that holders don't have or never had historically.)

I guess I am trying to corner you into an answer to see where a content creator feels they need DRM protection. At what point do you go away from standard copyright notices (CC or otherwise) and trust the consumer to respect them (taking costly legal action when they don't) to embracing a DRM mechanism to technically enforce those copyrights?

Respectfully.

phil  jones

Compare this?

http://radio.weblogs.com/0114726/2003/02/12.html#a284

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Tidbits

The Long Tail by Chris Anderson

Notes and sources for the book

FREE was available in all digital forms--ebook, web book, and audiobook--for free shortly after the hardcover was published on July 7th. The ebook and web book were free for a limited time and limited to certain geographic regions as determined by each national publisher; the unabridged MP3 audiobook (get zip file here) will remain free forever, available in all regions.

Order the hardcover now!